Google Play
Play Console
Android
Firebase01. Data Safety
Disclose every data type collected, why, and who it is shared with.
Listing anatomy
Six assets that decide if your install button gets tapped.
We prep, review, and submit all six — with the sizes, formats, and edge cases Play actually enforces.
Asset 01
App icon
512×512 PNG, 32-bit alpha, no transparency edges.
Asset 02
Feature graphic
1024×500 PNG/JPG, drives the top of your listing.
Asset 03
Screenshots
Min 2 per form factor: phone, 7", 10", and Wear if applicable.
Asset 04
Short description
80 chars — appears above screenshots in search results.
Asset 05
Full description
4,000 chars — keyword-aware, screened for ASO terms.
Asset 06
Privacy policy URL
Required for almost every category. Must be reachable, not in app.
Release tracks
Internal → Closed → Open → Production.
Each track has different audience size, review depth, and rollback options. We pick the right one for your launch.
Stage 01
Internal
Up to 100 testers via email. No review needed. Best for builds nightly.
Live in minutes
Stage 02
Closed
Invite-only beta with email lists or Google Groups. Limited review.
1–2 hours
Stage 03
Open
Public opt-in beta — anyone with the link can join. Light review.
1–3 days
Stage 04
Production
Live in the Play Store. Full policy review, staged rollout supported.
3–7 days
Policy hot zones
Six areas where reviewers reject most often.
We pre-empt every one of these before the binary is uploaded.
02. Permissions
Each runtime permission must map to user-facing functionality.
03. Account deletion
If users can sign up in-app, you must let them delete the account.
04. Foreground services
Background-heavy apps need extra justification in App Access.
05. Ads & monetisation
Sensitive categories (loans, gambling) need extra declarations.
06. Tester access
Reviewer needs working credentials or a demo flow video.
Reach
Phones, tablets, Wear OS, and Auto — one bundle.
Android App Bundle (AAB) lets Play deliver the right size and language per device. We configure splits and required screenshots per form factor so distribution stays clean.
Phone7-inch tablet10-inch tabletWear OSAuto
What you get
Six handover artefacts.
- Play Console configuration
- Store listing checklist
- Data safety guidance
- Release track setup
- Reviewer access notes
- Approval issue support
Often paired with
More services from this category.
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